40 Social Media Acronyms You Should Totally Know [Infographic]

Whether you’re dabbling in social media or making a career out of it, there’s a language among us social media geeks that you’ve probably heard bellowed down the halls of Facebook, and babbled in Twitter chats.

While there are probably hundreds or more of social media acronyms out there, we’re going to focus on 40 social media acronyms we think you should know.

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40 Social Media Acronyms

1. API = Application Programing Interface
2. B2B = Business to Business
3. B2C = Business to Consumer
4. CMGR = Community Manager
5. CPC = Cost Per Click
6. CTA = Call To Action
7. CTR = Click-Through Rate
8. CX= Customer Experience
9. ESP = Email Service Provider
10. G+ = Google Plus
11. GA = Google Analytics
12. FB = Facebook
13. FTW = For the win!
14. DM = Direct Message
15. IG = Instagram
16. ISP = Internet Service Provider
17. KPI = Key Performance Indicator
18. LI = LinkedIn
19. P2P = Person to Person
20. PPC = Pay Per Click
21. PV = Pageviews
22. ROI = Return on Investment
23. RSS = Really Simple Syndication
24. RT = Retweet
25. RTD = Real-Time Data
26. SaaS = Software as a Service
27. SEM = Search Engine Marketing
28. SEO = Search Engine Optimization
29. SERP = Search Engine Results Page
30. SM = Social Media
31. SMB = Small Business
32. SMM = Social Media Marketing
33. SMO = Social Media Optimization
34. SMP = Social Media Platform
35. SOV = Share of Voice
36. TOS = Terms of Service
37. UGC = User Generated Content
38. UV = Unique Visitor
39. UX = User Experience
40. WOM = Word of Mouth

Are there any acronyms we missed that you’d add? Let us know in the comments section below!

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Brooke B. Sellas

Brooke B. Sellas is the in-the-trenches Founder & CEO of @HelloBSquared, an award-winning social media, advertising, and social media customer care agency. She's also the author of Conversations That Connect -- a book all about social listening and social media customer care. Brooke's marketing mantra is “Think Conversation, Not Campaign” so be sure to give her a shout on the socials!

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