B² Blog

The best place to find industry-leading advice from in-the-trenches marketing, advertising, and customer care experts.

June 22, 2022

How To Create A Blog Worth Reading

Do you know how to create a blog worth reading? There’s no reason to settle for an ‘ok’ blog when you can make it great and effective!

How To Work With Social Media Algorithms

June 15, 2022

How To Use Hashtags Effectively

June 8, 2022

Three Reasons Your Social Media Strategy Isn’t Sophisticated Enough

June 1, 2022

Why Negative Brand Sentiment Is A Good Thing

May 25, 2022

How to Develop a Marketing Strategy on TikTok

May 18, 2022

Manage Your Online Reputation Like A Pro

May 11, 2022

The Reasons Nobody Reads Your Blog

May 4, 2022

Top 10 Must-Do’s in Your Facebook Business Manager

April 27, 2022

Customer Care Communications: Critical Support Skills

June 24, 2020

Social Media Sentiment: How To Mine For Meaning In Conversation ?

January 17, 2018

How To Think Conversation & Collect Customer Feedback [With Examples]

January 8, 2020

The Path To Success: Mapping The Customer Journey With Your Customer Care Efforts

May 12, 2021

4 Important Types Of Social Proof

April 20, 2022

How To Curate Content For Your Business

April 13, 2022

outrageous customer care myths exposed BLOG

5 Outrageous Customer Care Myths Exposed

April 6, 2022

gen z poised to activate purchasing power BLOG

Gen Z Is Poised To Activate Their Purchasing Power

March 30, 2022

Advertising Essentials

Marketing With Psychographics: 4 Leading Insights

Is Toeing The Line The New Advertising Trend?

What Is Converged Media?

The Big Giant List Of Marketing Clichés

RSP Recap: Feelings & Free Aren’t Always The Best Business

The Best PPC Landing Page Tips in 2021

How To Prepare For The Post-Advertising Apocalypse

6 Tips To Develop A Better Facebook Ads Strategy 1

6 Tips For Developing A Better Facebook Ads Strategy

Brand Activism: How To Be A Brand That Takes A Stand

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Digital Advertising During a Pandemic

Building Your Paid Media Strategy For 2022

10 Ways Email and Direct Mail Marketing Can Complement One Another

ultimate guide online advertising facebook

The Ultimate Guide To Online Advertising On Facebook

paid media successful campaigns 2022 BLOG

Paid Social Media: How to Create Successful Campaigns in 2022

How New Digital Advertising Rules Are Affecting Your Brand

BEST OF B SQUAREDDecember 16, 2020

The B Squared Media 2020 COVID Business Diary

This is my COVID Business Diary for 2020. I’ve seen many other business owners go under. Or claim they’re busier than ever. Our experience has been more of a roller…

BEST OF B SQUAREDDecember 15, 2021

2021 Holiday Gift Guide For Remote Workers

The holidays crept up on us this year. But no worries, if you need a last-minute gift idea, we can help! Our 2021 holiday gift guide for remote workers is…