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Marketing Research

Social Media Marketing Research & eBooks

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REPORT: The State of Social Care, 2023

Revolutionize your brand’s social media customer service using AI and personalization – delve into our report for game-changing strategies and insights!

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eBOOK: 15 AI-Powered Prompts to Supercharge Your Social Media Customer Service Game

Unlock the secret to revolutionary social media customer service – Discover 15 AI-driven strategies to transform engagement into advocacy with our exclusive eBook!

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eBOOK: Social Media Customer Service for Beginners

The ultimate guide for direct-to-consumer, ecommerce, and B2B businesses getting started with customer experience (CX) on social media. This invaluable freebie — direct PDF download, no email necessary! — is great jumping off point for creating your business’s very own customer care strategy.

B Squared Media State Of Social Media Customer Care Report

REPORT: The State of Social Media Customer Care, 2022

Redefine your brand’s digital impact with our State of Social Media Customer Care Report 2022 – Learn how empathetic, responsive customer engagement is the key to driving revenue and loyalty in the digital age!

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REPORT: Social-Led Customer Care Through Covid: What We’re Learning From the Pandemic

Navigate the new normal with expert insights: Discover how COVID-19 reshaped online customer care and how to excel in this evolving landscape with our insightful report!

The ability to anticipate changes, harness emerging tools, and yet never lose sight of the core mission—genuine, empathetic, and effective customer engagement—will differentiate the trailblazers from the pack.