26 Excellent Reasons To Have More Online Conversations

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Do you ever peruse online conversations on Facebook, Twitter or G+?

Maybe it’s the nosy body in me, but I really like seeing how people answer questions, the tidbits of information that are shared, and yeah, even the squabble between two hard-headed peeps.

What’s really sad is when I find profiles and pages who aren’t having ANY conversations. Why?

Conversations are what lead to networking, relationship building, lead generation and sales.


Merely shoving out scheduled messages or retweeting regurgitated writing is NOT a healthy social strategy.

In an effort to spread the word about the GOOD online conversation can do, here’s what I’ve come up with:

26 Reasons To Have More Conversations Online (And Stop Being Such A Wanker)

  1. Learn more
  2. Stop being so wrapped up in YOU
  3. Nurture more online relationships
  4. Find trends before they’re trends
  5. Curate hard-to-find content
  6. Join new tribes
  7. Meet new people
  8. Take a (thoughtful) look at the “other side”
  9. Have a friendly chat with competition
  10. At least spy on the conversations your comps are having (WINK.)
  11. If they’re not having online conversations give yourself a high five for being ahead in the game (you’re awesome!)
  12. Find Tweet Chats to participate in – AKA: Real-time networking
  13. Start a list of the best calls-to-action (CTAs) you see (and then use them to rock your sales pipeline)
  14. Get ideas for your next blog post
  15. Keep in touch with old friends
  16. Set up IRL (in real life) meetings
  17. Find out about local IRL meet ups and events
  18. Ask about _______.
  19. Create UGC (user-generated content) for your brand
  20. Spot popular hashtags for your industry
  21. Get noticed
  22. Increase followers and fans
  23. Feel intellectually engaged (good for those of us — ME included — who work from home)
  24. Find a new angle
  25. Get passionate about a cause you care about
  26. Spot breaking news

thank you webinar

Without Conversation, You’re Missing Out

“In my opinion, the most fruitful and natural play of the mind is in conversation. I find it sweeter than any other action in life.” ~ Montaigne

Stop participating in shallow social media — where you connect your Facebook page to Twitter (lazy), or you only retweet others’ info (not savvy), — and show people that you have something to say, but more importantly, that you care about what THEY’RE saying.

What about you? What entices YOU to have online conversations? Let me know in the comments section below!

See you in the social sphere!


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Brooke B. Sellas is the in-the-trenches Founder & CEO of @HelloBSquared, an award-winning social media, advertising, and social media customer care agency. She's also the author of Conversations That Connect -- a book all about social listening and social media customer care. Brooke's marketing mantra is “Think Conversation, Not Campaign” so be sure to give her a shout on the socials!
Conversations That Connect
Category: Conversations, Online Influencers, Online Marketing,
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