Marketing Research

Social Marketing eBooks & Reports

ebook 15 ai prompts

eBook: 15 AI-Powered Prompts to Supercharge Your Social Media Customer Service Game

Attention Marketing, Social Media, and Customer Experience PROS! Ever felt that your strategies are missing that “X-factor”? Dive deep into the intersection of AI and social media customer experience with our comprehensive eBook, tailored exclusively for pioneers who are ready to redefine the digital landscape using generative AI. Here’s why this social marketing eBook is a game changer:

  • 15 Actionable AI Prompts: Step-by-step guidance on harnessing AI, directly translating to improved Voice of Customer data and richer insights.
  • CX Enhancement: Optimize every touchpoint, ensuring that your customers don’t just engage — they advocate.
  • Conversion-centric: Crafted from a analytics perspective, every prompt amplifies deep analysis, helping you drive potential customers down the funnel effortlessly.
The State of Customer Care Report

The State of Customer Care (2022)

Social media customer care harnesses the full power of social media by monitoring and analyzing conversations happening around your brand to help acquire and/or retain customers. Yet, so few brands have adopted a social media customer care program.

In our inaugural State of Social Media Customer Care Report, we’ll highlight research and client case studies on how consumer preferences have changed. And why personalized, empathetic brand conversations will keep your brand above the rest. Specifically, our social media customer care report focuses on these five areas:

  • Social media conversations are driving the digital customer experience, but few brands are taking advantage of this.
  • Customer care covers the entire digital customer journey — meaning both acquiring new customers and retaining current ones.
  • Brand conversations spur connection and ultimately lead to more revenue for talkative brands.
  • The need for speed (with brand responses) has accelerated.
  • Humanity & empathy are needed to win the customer’s heart.
B2 Covid Report

Social-Led Customer Care Through Covid: What We’re Learning From the Pandemic

In our report by internationally-acclaimed speaker, author and college educator Mark Schaefer and B Squared Media Founder and CEO Brooke Sellas, we look at the impact of the pandemic on online customer care and how to apply it to a thoughtful, proactive strategy going forward. We can establish the state of customer care, including the impact of key dynamics such as:

  • The e-commerce surge
  • Remote work and labor availability
  • Supply chain disruptions
  • Privacy trends/social intelligence
  • A growing number of disgruntled consumers

You have seen the explosive growth our clients have achieved after partnering with B Squared Media. From Social Media Management & Paid Media to Social Media Customer Care & Social Media Listening, we not only build you a campaign, we start a conversation with your customers. Find out what B Squared Media can do for you!