What does a social media management agency do?

A specialist agency handles strategy, content creation, customer care, and data analysis so you can focus on core business. B Squared Media delivers all of this with more than a decade of experience.

Why choose an agency instead of building an internal team?

Recruiting multiple in-house specialists means high salaries, benefits, software licenses, and months of ramp-up. B Squared Media provides a complete team, enterprise-grade tools, and measurable results immediately—without the long-term overhead.

How do I select the right social media partner?

Prioritize transparent reporting, dedicated experts, proven case studies, and a clear link between social activity and revenue. These are the pillars of B Squared Media’s service model.

How does Social Care complement marketing?

Social Care delivers real-time support that transforms customer interactions into loyalty and sales. Our “Think Conversation, Not Campaign” approach shortens response times and elevates brand perception.

Turn Clicks Into Customers

Paid Advertising

Organic reach will not cut it in 2025. With paid advertising, you get guaranteed visibility and precision targeting that puts your brand in front of the right people at the right time. You drive ROI, break through the noise, and turn intent into revenue.

Paid Advertising = Predictable Growth

You Want Growth? Paid Advertising Gets You There. Organic reach isn’t what it used to be, and you’ve probably felt it. Paid advertising puts you back in control, showing up exactly where your customers spend 40+ hours a week online. If you’re ready to stop chasing visibility and start driving revenue, this is how you do it.

40 Hours Online

Your customers spend more than 40 hours online every week.

33% on Social

A third of that time is spent on social media—where your ads need to show up.

37% Influence

37% of online shoppers are influenced by social media, meaning your ads can directly drive purchase decisions.

YOU LADIES ARE KILLING IT! TRIPLE THE CLICKS, TRIPLE THE IMPRESSIONS, CPC LESS of .99! And didn’t even double the budget spend. WOWEEEEEEEEEEE!

Carla Vallone

President, Portavoce Public Relations

Paid Media Client

Client Results That Speak Volumes

Just one example of our actual client results. You can see real, measurable ROI. Our data-driven approach means you get results that far outpace organic growth, often without doubling the budget.

Facebook Impressions

4,385,003 Facebook impressions over a 6-month period
Paid impressions saw a 103.44% increase
Organic impressions saw a 19.10% increase

0%

INCREASED IMPRESSIONS

Engagements

26,893 engagements over a 6-month period
Post click links increased by 105.92%
Page actions increased by 64.18%

0%

INCREASED POST CLICKS

You Get Our Proven 7-Step Strategic Approach

We don’t guess. We use a comprehensive framework to ensure your paid advertising campaigns are segmented, targeted, and continuously optimized for a positive Return on Ad Spend (ROAS).

Budget Determination

We figure out the right investment level for your goals.

S.M.A.R.T. Goal Setting

We establish a clear, measurable roadmap for your success.

Define Target Audience

We use precision research to ensure your ads are seen only by the right users.

Establish KPIs

We track the metrics that matter, like ROAS and acquisition cost.

Select Best Channels

We determine where your audience spends time (Facebook, LinkedIn, Google, etc.).

Create Compelling Ads

Our experts create scroll-stopping copy and creative that drives action.

Track, Analyze, & Optimize

We continuously evolve your campaigns for maximum positive ROAS.

Real Results Start With Accurate Tracking

Before you spend a single ad dollar, you get a Tracking Audit of your Google properties. We make sure Google Analytics and Tag Manager are set up correctly so every click, conversion, and customer journey is captured with precision. Accurate tracking gives you confidence in your numbers and clarity in your ROI.

Your Tracking Audit Covers:

Review of GA and GTM setup to ensure campaign success.
Audit of tracking infrastructure for best practice compliance.
Support with GA4 transition if needed.

Is Your Paid Advertising Budget Working Hard Enough?

In 2 minutes, discover if your current paid advertising is generating the maximum value for your money.

Paid Advertising: Defining the Difference

Understand how Paid Advertising delivers guaranteed reach and direct conversions that complement your overall strategy.

Swipe to compare!

	Social Media Management Learn More	Social Care Learn More	Social Listening Learn More	Paid Advertising Learn More
Content Creation	Basic	Premium Add-on
Content Calendar & Posting
Acquisition Tracking
Sentiment Tracking
Competitor Analysis
Social Media Audit
Community Check-ins	Organic, Every 12 Hours	Paid & Organic, Every Hour
Client Check-ins	Monthly	Monthly	Monthly	Monthly
Reporting	Monthly	Monthly	Once or Ongoing	Weekly

Insights to Master Your Paid Advertising

Dive deeper into how strategic budget planning and precision targeting maximize your return on ad spend.

How to Create Compelling Ads On Popular Social Platforms

One of the most effective digital marketing strategies is to create compelling ads on popular social media platforms.

Why You Should Hire a Social Media Ads Expert

Do you want more effective and efficient ad campaigns? We think you should hire a social media ads expert.

Ready to turn clicks into customers? Schedule a meeting with the B Squared Media team.

Get instant expertise and a tailored approach on how our Paid Advertising experts can build your essential interactions and maximize ROI.

Paid Advertising

Free 30-min Consultation