Trust Insights and B Squared Media were essential to hitting our 2020 acquisition goal. They found an opening in the market where we could invest to bring in new Members. This was especially helpful during a time when it was difficult to find an advertising channel we had not already saturated. They were excellent partners, working with us daily through strategy sessions – right alongside our in-house team – and they kept their foot on the gas with daily optimization until the very end.
Managing Director of Digital Products & Performance
AAA Club Alliance
B Squared Media’s modern approach to advertising focuses on the power of relevancy and precision targeting. Coupled with Trust Insights’ proprietary methodology for managing keyword research and natural language processing, we were able to overdeliver in a demanding advertising climate.
Read our case study to see:
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CASE STUDY: Driving Membership Acquisition with Modern Advertising Methods
Are your ad results abysmal? Is your copy capturing the attention of your audience or leading to advertising apathy? Ad saturation and over-targeting mean you have to take a different, data-driven, and modern approach with your advertising strategy.
Our client, AAA Club Alliance (ACA), needed to generate 2,000 member signups using Google Ads within six weeks in an extremely saturated market. B Squared Media partnered with analytics and data scientists at Trust Insights to build and launch campaigns in short order.
New Member Signups
Beyond Target Goal