You know how sometimes you give someone a really good idea and it spurs you to try it yourself? That’s exactly what happened when Rachel’s most recent post about Holiday Marketing inspired us to create a Holiday Gift Guide For The Remote Worker! We’ve all seen a range of gift guides from everyone from Amazon to Zara and now it’s our turn! Read on for the B² Crew’s holiday gift guide for the remote worker!
Is your social media team prepared to handle the upcoming holiday hustle? For a successful holiday season, you need to prepare your social media coordinators in advance just as you would your brick-and-mortar employees. We have seen an increase in online promotions and sales every year. Adobe Analytics predicts the 2019 Cyber Monday sales will pull in $9.4 billion this year. That’s a $1.5 billion increase since 2018! According to this same report, thirty percent of Cyber Monday sales will be made in the four-hour window of 7 to 11 p.m. Pacific time. Are you prepared? Since you know retail traffic from social has grown by 41%, we’ve prepared some helpful tips from B Squared’s Social Media Coordinators. We have have been there, seen that, and continue to see new complications pop up.
We know, it’s not even Thanksgiving yet. But the thing is if you haven’t started planning your holiday marketing efforts you need to – like yesterday. Haven’t even started thinking about it? Don’t worry. We’ve got you covered. We reached out to our advertising team to share their must-dos when it comes to taking on the holidays. Read on for holiday marketing tips from our experts.
The holidays can be a particularly busy time for web traffic. As a result, an increase in site visitors could also mean an increase in exposed security vulnerabilities. That’s why you need to secure your website before the holidays hit. With identity theft being one of the top three scams in the United States, it’s no surprise that customers are leery of what websites they use. As a business professional and website administrator, you want to be certain that your customers can trust your site. Because a secure website doesn’t just protect your customers’ data—it also increases the likelihood that they’ll feel safe returning to your business. Read on for four ways you can secure your website for the holidays and beyond.
Thousands of companies are vying for the attention of consumers over the holiday season. In order to stand out, you’ll need to upgrade your digital marketing efforts. As e-commerce sales are expected to grow 15.5% to a staggering $119 billion this holiday season, a strong digital marketing strategy is essential for all businesses. To prepare your business for the holiday shopping season, you’ll need a dedicated team working at your side. Along with a strong team, these five tips will help you increase your conversion rate and maximize returns on your marketing budget this holiday season.