Remaining relevant in 2020 is probably on the top of your resolution list. As we head into a new decade, technology isn’t slowing down. Those who aren’t willing to adapt their digital marketing strategies will be left in its growing wake. So, the big question heading into 2020: how do we remain relevant?
Right now, everyone is scrambling to prepare for 2020. But if you’re scrambling for a content marketing plan, don’t. We’ve got you covered on today’s blog with a quarter-by-quarter plan for your content marketing. Read on (and scratch one more thing off that long 2020 “to-do” list!).
Stories are a fun, dynamic way for brands to connect with their followers. Instagram has a variety of features that let you show off your creative skills and increase the chances of your social media content going viral. But if you don’t know how to make your Instagram Stories stand out against the rest, fret no further. Read on for some handy tips on how to make your Instagram Stories more creative.
Good content marketing is imperative for distinguishing your brand and positioning yourself as an intellectual leader. It can be hard to keep your ideas fresh all the time, especially because your competitors are going to be turning out content as well. Not only that, but every time you come up with something new and exciting, you can bet that your competition will be following up your success shortly. Here are six tips for differentiating your brand using content marketing.
Does your brand personality play it cool, embrace snark and sass, or just keep it real (honest)? Brand positioning is no easy task, but at some point, you’ve got to decide how to tackle tone and voice. This is especially important when using social or two-way conversational platforms online. If you’re not sure how to play it, we’ve got some consumer behavior stats that will help in a BIG WAY!