(347) 338-0049
Contact Us
Facebook
Twitter
LinkedIn
Instagram
Pinterest
RSS
  • Home
  • What We Do
    • B Done: Done-For-You Social Media Management
    • B Seen: Online Advertising
    • B A Bot: Done-For-You ChatBot Services
    • B Listening: Done-For-You Social Media Listening Services
    • B Prepared: Social Media Training & Consulting
    • B Speaks: Speaker For Hire
  • About Us
    • About B Squared Media
    • Meet the B² Crew!
    • Clients
  • Marketing Companion
  • Resources
    • Case Studies
    • FAQ
    • Free Consultation
    • Privacy Policy
  • B² Blog
  • Let’s Connect!
buttoned-up-on-social

Being Buttoned Up On Social Can Hurt Your Bottom Line

August 7, 2019Brooke B. SellasSocial Media Marketing, Social StrategyNo Comments

We have a few corporate clients who insist on being buttoned up on social media. That means no humor, no witty banter, and certainly no emoji usage. At first glance, you can understand why corporate brands may take this stance. But guess what? Being buttoned up on social may be costing you BIG TIME.

Read More
four-main-social-strategies

The Four Main Social Strategies You Need To Focus On

July 17, 2019Brooke B. SellasSocial Media Marketing, Social StrategyNo Comments

When we talk to companies about their social strategies, most are focused on sales. While this isn’t a bad strategy, focusing solely on sales through social media is lacking a modern and mature approach. Here’s where to set your sights instead.

Read More
post-with-purpose

Social Media Connection: How To Post With Purpose

June 26, 2019Brooke B. SellasSocial Media, Social Media MarketingNo Comments

When it comes to social media messaging, how do you post with purpose? How can your brand make connections in this noisy world? More importantly, how can you make real connections through your social media efforts? While this is no easy task, there are three simple steps you can take to start creating real connections.

Read More
outdated social media strategy

Your Outdated Social Media Strategy Isn’t Working

May 15, 2019Rachel SteinmanSocial Media MarketingNo Comments

Does it feel like social media “best practices” are changing all the time? That’s because they are. Social media marketing tactics have been nothing less than a rollercoaster in recent years. As social media platforms have matured, so has our profession and competition. As new apps come and go every day, people shift between which platforms are the most engaging, user-friendly, and trustworthy. It’s difficult for social media marketers to keep up with all of these shifts. So how can we know the best social media channels and best practices for distributing content when the platforms are in constant flux? Below we’ll discuss why quitting outdated practices and embracing new opportunities will help your brand remain at the top of its game.

Read More
social media marketing lessons

Social Media Marketing Lessons From A 9-Year Pro

April 24, 2019Rachel SteinmanSocial Media, Social Media MarketingNo Comments

Do you remember the first time you joined a social media platform? I do! It was 2005 and I had finally received my college email address which gave me access to Facebook. Throughout college, Facebook was a way to recap the weekend festivities and connect with new friends. While Facebook has remained a way that friends stay connected, almost 15 years later, the platform has drastically evolved. There are also a number of other social media platforms available now, and each has solidified its own unique space in the digital marketing world. Five years after I first became acquainted with Facebook, I joined Twitter at the recommendation of my boss and my introduction to social media in a professional setting commenced. Nine years later, and I’ve scrolled my Facebook newsfeed, Twitter feed and Instagram stream thousands and thousands of times, inevitably learning some valuable lessons along the way. Below, join me as I dig into the top 5 social media marketing lessons I’ve learned over the past 9 years. I can’t remember what life was like before!

Read More

Posts navigation

1 2 3 4 … 19 >

Join the Conversation!

Facebook
Twitter
LinkedIn
Instagram
Pinterest
RSS

Recent Posts

  • A Content Marketing Plan For Every Quarter In 2020
  • Holiday Gift Guide For The Remote Worker
  • Four Steps For Strengthening Your Brand’s Voice
  • Doing The Holiday Hustle With Your Social Media Team
  • 2019 Holiday Marketing Tips From Our Advertising Experts

Categories

  • "Ways Your Marketing Sucks" Series (10)
  • Advertising (11)
  • Application Strategy (1)
  • Artificial Intelligence (7)
  • Audience (4)
  • Audience Development (2)
  • Automation (2)
  • B Squared Media (6)
  • Best of B Squared (6)
  • Best Practices (51)
  • Blogging (16)
  • Branding (20)
  • Business (44)
  • Business 101 (29)
  • Call-To-Action (3)
  • Chatbots (6)
  • CMGR (12)
  • Community Managers (14)
  • Content (28)
  • Content Curation (12)
  • Content Distribution (5)
  • Content Marketing (64)
  • Contests (1)
  • Converged Media (2)
  • Conversations (17)
  • Conversions (13)
  • Customer Care (5)
  • Customer Management (2)
  • Customer Service (11)
  • Cybersecurity (3)
  • Data (3)
  • Digital Marketing (10)
  • Email Marketing (12)
  • Email Segmentation (2)
  • Emotional Marketing (6)
  • Event Marketing (1)
  • Facebook (26)
  • Facebook Advertising (2)
  • Facebook contests (2)
  • Google (3)
  • Google Plus (6)
  • HELLO Conference (4)
  • Holiday Marketing (6)
  • How-To (11)
  • Influencer Marketing (6)
  • Instagram (6)
  • Intelligent Tools (1)
  • Lead Generation (5)
  • LinkedIn (4)
  • Marketing (48)
  • Meetings (1)
  • Metrics (8)
  • Mobile (2)
  • Newsjacking (1)
  • Newsletter (2)
  • Online Bullying (1)
  • Online Influencers (6)
  • Online Marketing (44)
  • Online Plagiarism (3)
  • Online Reviews (3)
  • Online Security (4)
  • Podcast (1)
  • Productivity (2)
  • Project Management (2)
  • Ready Set Podcast (8)
  • Reputation Management (3)
  • Return on Conversation (ROC) (5)
  • Sales (13)
  • Sales (6)
  • Search (2)
  • SEO (4)
  • Small Business (18)
  • Social Advertising (6)
  • Social Analytics (10)
  • Social Business (37)
  • Social Collaboration (7)
  • Social Listening (4)
  • Social Media (49)
  • Social Media Events (2)
  • Social Media in the Workplace (9)
  • Social Media Management (16)
  • Social Media Managers (3)
  • Social Media Marketing (90)
  • Social Media Professionals (8)
  • Social Media Terms of Service (1)
  • Social Resonsibility (1)
  • Social ROI (13)
  • Social Selling (19)
  • Social Strategy (72)
  • Social Tools (11)
  • Storytelling (5)
  • Twitter (11)
  • Uncategorized (10)
  • Video Marketing (6)
  • Website Maintenance (2)

Blog Archives

Tags

advertising artificial intelligence blogging branding Brooke B. Sellas Brooke Sellas B Squared Media business call-to-action content content creation content marketing customer service digital marketing email email marketing Engagement Facebook holiday marketing How to spot a fake social media "expert" Instagram lead generation marketing Online marketing outsourced social media management personal branding Return on Investment Sales SEO small business small business owners Social Media social media analytics social media management Social Media Marketing Social Media Mentors Social Media Professionals social media strategy Social Media Tactics Social Media Tips Social Media Tools Strategy Trust Twitter Value
© 2019 B Squared Media, LLC | Website by WAZ DESIGN | Privacy Policy