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B² Blog

The best place to find industry-leading advice from in-the-trenches marketing, advertising, and customer care experts.

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Lessons In Social Response From Black Lives Matter

There have been few moments that brought as much attention to brands’ social response strategies as the aftermath of George Floyd’s death. Even social experts like ourselves learned lessons in social response from Black Lives Matter.

Lessons In Social Response From Black Lives Matter

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The 5 Most INSANE Social Media Mistakes Brands Make

Even though there’s an abundance of social media advice online, many companies and brands still get it wrong. Download our solutions guide to see the most common – and utterly insane – mistakes we’ve seen social media teams make. And of course, we’ve got several ideas for quick fixes.

How To Fix Your Social Media Mistakes
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The Importance of Customer Care

At B Squared, we’re big enough to handle your online customer service needs and small enough to care.

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