Do you think you’re tweeting enough? Or do you need to tweet more? This is a question I ask of myself and of our clients. So I spent an entire year trying to figure out what happens when you tweet more. Here are my results from a yearlong case study (of myself).
In 2014, we created what we now call The Ultimate Social Media Roadmap (in 2014 it was called the 5 Cs of Social Media). Why the name change? Because roadmaps are essential to get where you’re going. So here’s how to get from content to conversation with our tried-and-true social media roadmap.
Outsourced social media management is what we specialize in here at B Squared Media, though we prefer to call it done-for-you social media management. With our 5th birthday looming next year, we’ve taken stock of things and ranked what’s most important and least important with our outsourced social media management clients. Guess what? The most important thing we think done-for-you SMM clients must have is the thing that’s probably not even on your radar.
We are constantly being bombarded with new data about online marketing, and it’s so important to understand the online marketing facts. The key is doing your research, and not radically changing your marketing plan when something “shiny” pops up on your screen. I’ve done the research for you and created a list of 50 online marketing facts to help keep your marketing goals on track. (You’re welcome.) 🙂
Will social media marketing work for you? Will it work for me? I get this a lot when pitching our services, and even with established clients. “Convince me social media marketing works.” So I’ll launch into case studies for myself and our clients, stats, facts and a barrage of other “social media marketing is glorious” tales. But last night, sitting on my couch cross-legged and pondering our growth and success, I had an epiphany about convincing people social media marketing will work. And I feel pretty darn good about it.