Hiring social media managers hasn’t slowed in 2017. In fact, a quick search on job search site Indeed pulled up 2,027 job postings for “social media manager” in NYC alone. But finding a social media manager with hustle … that takes an eagle eye for both traits and skills that will help shine a spotlight on emerging leaders. Since we’re in hiring mode in 2017, here’s a look at what we look for when hiring hustlers.
In 2014, we created what we now call The Ultimate Social Media Roadmap (in 2014 it was called the 5 Cs of Social Media). Why the name change? Because roadmaps are essential to get where you’re going. So here’s how to get from content to conversation with our tried-and-true social media roadmap.
Social media management tasks include more than responding to comments or posting to Facebook. For a well-rounded social media strategy, your business has to go beyond posting and responding to initiate success. Here are 14 things you’ll need to tackle in 2017 if you want to see results.
Outsourced social media management is what we specialize in here at B Squared Media, though we prefer to call it done-for-you social media management. With our 5th birthday looming next year, we’ve taken stock of things and ranked what’s most important and least important with our outsourced social media management clients. Guess what? The most important thing we think done-for-you SMM clients must have is the thing that’s probably not even on your radar.
Will social media marketing work for you? Will it work for me? I get this a lot when pitching our services, and even with established clients. “Convince me social media marketing works.” So I’ll launch into case studies for myself and our clients, stats, facts and a barrage of other “social media marketing is glorious” tales. But last night, sitting on my couch cross-legged and pondering our growth and success, I had an epiphany about convincing people social media marketing will work. And I feel pretty darn good about it.