Your small business brand is crucial to how consumers view and identify your company. Good branding can help position your business as a leader in your industry—a company that delivers on its promises and provides outstanding products and customer experience. But just how do you go about building a strong brand? Here are five great ways to start.
Many businesses just don’t know what to post, so we’ve got the skinny on what’s good, plus 7 plug-and-play social media posts for your business. When you aren’t sure what to post, bookmark this little go to with social media posts that are ready to be posted, tweeted, or Insta’ed from your social pages. Seriously. We’re making it that easy.
Hiring remote employees is catching on among businesses big and small thanks to the numerous benefits it has to offer both employers and employees (or freelancers). If you’re currently in the process of hiring remote employees or team members to complete your creative team, you might find that the process can get a bit complicated. Everything from recruiting to onboarding can be tricky if you haven’t hired remote workers in the past. Here are our five tips to help you screen, hire, and onboard remote employees for your creative team.
“How can I increase productivity and sales?” No doubt, this question and these two words are on every small-business owner’s mind, as they go hand in hand with driving revenue. Contrary to what you might think, however, you don’t need to invest in expensive office supplies, hire more in-house employees, or increase salaries to encourage greater productivity and boost your sales. With a little creativity, you can encourage your staff to do so on a budget and right away.
Building an online business is easier than ever. All a potential online business owner needs to do to get started is build a website from a pre-designed template and purchase a domain name. This is why 543,000 small businesses are started each month. Although the initial steps of opening up an online shop are simple enough to encourage hundreds of thousands of entrepreneurs to start a business each month, business owners who are serious about building a profitable company must also take steps to protect themselves and their businesses from potential threats. Here are the four most pressing areas business owners should look to when protecting their online business.