Online reviews are one of the many reasons social media took off. And now, more than ever, digital reviews of your business will be the difference maker. Here’s why your marketing team should be chasing reviews, and why they’ll dominate smart marketing in 2017.
Let me start by saying I LOVE Google. I don’t Bing or Yahoo, I Google. I use Gmail, Google Alerts, Google Keywords, and Google Analytics … And I know I’m not the only person out there who has endless adoration for the behemoth. However, I also LOVE the idea that social media is a tool for truth. The idea that anyone with wifi and a computer can learn something completely new just by visiting Google and typing in a name, place or thing makes me dizzy with delight. But there’s a caveat …
