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social-media-brand-accountability

How Millennials (And Others) Use Social Media For Brand Accountability

August 30, 2017Brooke B. SellasBranding, Customer Service, Reputation ManagementNo Comments

Brand accountability is a growing trend with how consumers are using social media today. This means your worst brand behavior is paraded online for potential customers to consume. How is this impacting your brand reputation and purchasing decisions from would-be customers? We’re dissecting the latest Sprout Social Index to find out.

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deleting-negative-reviews

Here’s The Skinny On Deleting Negative Reviews

July 19, 2017Brooke B. SellasOnline ReviewsNo Comments

Deleting negative reviews is something we talk about so often with our clients at B Squared Media, that we actually created client education materials around the subject. Knowing that review counts and scores are factored into Google’s local search ranking, what do you do when your business receives a less-than-stellar review? We’ve got a few tips and tricks when it comes to negative reviews — including how and where to delete them.

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customers-leave-business-reviews

How To Encourage Your Customers To Leave Business Reviews

March 29, 2017Brooke B. SellasOnline Reviews, Reputation ManagementNo Comments

Have you looked at your Google Star rating or business reviews lately? If you see a big fat ZERO or see a low number of stars, this post is written just for you! Read on for our best processes for obtaining business reviews (plus a bonus).

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online-reviews-2017

Online Reviews Will Dominate Marketing Success In 2017

January 4, 2017Brooke B. SellasOnline Marketing, Online Reviews, Reputation Management, Search, Uncategorized6 comments

Online reviews are one of the many reasons social media took off. And now, more than ever, digital reviews of your business will be the difference maker. Here’s why your marketing team should be chasing reviews, and why they’ll dominate smart marketing in 2017.

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