You’re probably just as entrenched in the Sales vs. Value war as I am, even if you don’t know it. I’m fighting the good fight for value. Are you? I don’t think I have to explain why value rises above sales in social media, but yeah, I’m going to.
Maybe it’s cliche. Maybe it’s too obvious. I. Don’t. CARE. I’m using this song for The Media Barista Challenge and you can’t stop me! When it comes down to it, nothing beats Aretha’s RESPECT. Last week we talked about the epitome of “Oops”, with Britney Spears, and I’m confident in claiming Aretha’s powerful voice commands just that – respect – and is the epitome of requesting a little consideration.
The Super Bowl is one of TV’s most-watched events. In fact, last year in 2012, 111.3 million viewers sat down to watch the Giants take it all for the 2011-2012 season. As I sat watching Ravens and the 49ers battle it out last Sunday, I had an “ah-ha moment” about how football correlates to social media – and more specifically, how it relates to a Return on Investment (ROI) for social media.
We’ll be releasing one extra blog post each week during the month of February. Why? Because we took the challenge! The Media Barista’s challenge is all too awesome, and being that I LOVE music I couldn’t pass up the chance to add it to my other love, social media.
[This is a guest post by Mallie Hart.] While my partners in flagrant foul crime have hit on several sports analogies, I was left with only two choices. Soccer or tennis. I’m going with tennis, as the progression is somewhat easier to understand! We’re skipping the warning phase here, folks. Read G+ TOS, ask social business savvy friends and colleagues and do a little research. It’s easy to get caught up and run afoul of social done right, but that’s no excuse.