The New Year is here which means it’s time for business owners to start strategizing for how they will make 2017 more profitable and more successful than the year before it. (We’re in the thick of it with such a crazy year last year!) Our 2017 business checklist should help. Although organizing your plan will likely require specifics pertaining to your business and its unique needs, there are several impactful ways business owners in every industry and niche can work toward building better business operations.
Online reviews are one of the many reasons social media took off. And now, more than ever, digital reviews of your business will be the difference maker. Here’s why your marketing team should be chasing reviews, and why they’ll dominate smart marketing in 2017.
As the year draws to a close, it’s a good time address your small-business needs, and to think about how to scale up operations for next year. Although growth is a good thing, it can be tough to keep up with. Keep reading for three valuable themes to help you effectively balance growth and your small-business needs for 2017 … without losing your mind or your profits.
Struggling to set your 2017 SMB marketing budget? Many small businesses are grappling to keep up with the constant challenges and changes of digital marketing, and so are their budgets. The misconception that some marketing tactics — especially social media marketing — are free, only adds to the unrealistic expectations SMBs face when trying to calculate budgets. Here’s what our research indicates a healthy SMB marketing budget should be in 2017.
Here’s my feeble attempt to tell you what it’s like to be a social media entrepreneur. Startups are hard; I’m about to be in my 5th year of business and I still struggle daily. Even at my best, I am being chased by my worst. If you own a business, work for a business owner, or employ a business through outsourcing, here’s a peep show you probably can’t unsee.