[This is a guest post by Mallie Hart.] While my partners in flagrant foul crime have hit on several sports analogies, I was left with only two choices. Soccer or tennis. I’m going with tennis, as the progression is somewhat easier to understand! We’re skipping the warning phase here, folks. Read G+ TOS, ask social business savvy friends and colleagues and do a little research. It’s easy to get caught up and run afoul of social done right, but that’s no excuse.
Last week we went through some of the most heinous mistakes Page owners are making on Facebook. This week we’re diving into the number one professional social networking site, LinkedIn. LinkedIn recently hit the 200 million user milestone, and is a serious way to pad your sales pipeline – especially for those seeking B2B leads. However, just like any other social platform, there are some glaring mistakes plaguing more than a few mousy marketers.
Dress me up in black and white and give me an air horn (a whistle just won’t do). I’m sick and tired of watching people, ESPECIALLY social media “experts” (AKA: ninjas, gurus and mavens), make glaring mistakes in the social sphere. It would take way too much space to list ALL of the platforms, so today we’ll focus on Facebook. Maybe we’ll turn this into a series and cover other social sites on later posts.
You might be an online thief if you make it a habit of plagiarizing content that is not your own. And if you think plagiarism is something only high school and college kids do to get through that nasty term paper, think again. It can happen to YOU. It seems only too easy to copy a webpage’s contents, to rip off a visual element or to “forget” to cite your sources when sharing OPC (other people’s content).
I love Twitter. I mentioned in my last blog post that Twitter is brining back the “thank you.” That’s not to say I don’t get annoyed by certain things on Twitter. For instance, some people are really good at writing their Twitter Bio, but nothing else. If I see that you tweet about all things social media ROI and marketing automation, I’m very likely to hit the “follow” button faster than a speeding bullet. However, sometimes we get caught up in the Bio only to find the person behind it tweets sporadically, only posts inspirational quotes, or doesn’t even know how to @tag someone back to have a conversation (believe me, that REALLY happens).